Armani Casa brings together art and household furniture in new job

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Armani Casa matches artworks and home furnishings to develop timeless compositions

A new undertaking brings together artwork and style and design to supply a style of the search and sense of residing with Armani Casa

Scarce is the manner property that finds the elixir to longevity: a chief inextricable from the brand’s id, a timeless charm, and an skill to pivot throughout resourceful disciplines with conviction. One these kinds of manufacturer is Giorgio Armani – launched nearly five decades in the past, it continues to be steered by its razor-sharp founder, and its mix of geometry, clarity and good quality keep on being as intact and alluring as at any time. 

Dwelling with Armani Casa

Riesling bar cupboard with moonlight motif by Armani/Casa paired with La plage dans la nuit, 2021, pastel and acrylic on canvas by Roberto Ruspoli, Male Torso, marble, Roman, 1st century Advertisement from Galerie Chenel and 1983 stool by Afra & Tobia Scarpa

In 2000, the model unveiled Armani Casa, a total-scale growth into the inside layout globe, with huge-ranging offerings in household furniture, add-ons and attractive objects, and afterwards, an in-residence studio in demand of Armani-branded accommodations and residences. Now, Armani Casa is coming into one more resourceful sphere: artwork, with a new undertaking aptly titled Art & Armani Casa. Art directed by Nick Vinson of Vinson & Co, the challenge sees emblematic items from the brand’s assortment paired with important artwork and artefacts, ranging from Roman antiquities to present-day works, intersected by primary examples of modernism. ‘This project is a celebration of the timeless value of splendor, brought out in all its clarity by a collection of unanticipated and inspiring conjunctions,’ claims Mr Armani. ‘I have generally labored by signifies of subtraction, getting rid of what is not needed to spotlight the substance, style and design and workmanship. Items of home furnishings are made to continue to be: in contrast to trend, they have an prolonged lifespan, which shines by in these photographs with fascinating intensity.’ 

Osimo 2-seater couch in Jaipur upholstery by Armani/Casa, paired with carpet by Alfombras Peña  (limited version of 20), reproduced do the job, Untitled, ink drawing 1985, by Eduardo Chillida, special thanks to Guiomar Chillida and Gonzalo Calderón, Estate of Eduardo Chillida and Hauser & Wirth. Cushions by Armani/Casa, bouquets by Castor-Fleuriste

The pairings are not an instruction, but a taste of the search and experience of living with Armani Casa. There are no 50 % measures for the project’s debut, which attributes function by main fashionable masters, including Mario Merz, Eduardo Chillida and Jean Dubuffet, along with present-day talent, this kind of as Eleni Vernadaki, Roberto Ruspoli and Maximilien Pellet. 

Venetian plaster partitions and travertine flooring offer you a pure, minimal canvas on which to spotlight these visual assemblages. In one of them we obtain Armani Casa’s ‘Osimo’ couch co-starring in a duet with Chillida’s 1985 untitled ink drawing, which has been turned into a restricted-edition rug by Alfombras Peña. Regarded for his monumental sculptures, the Spanish artist was just as adept on paper. His primarily black-and-white will work carry body weight and depth, but also a delicacy and dynamism echoed in the volumes of the ‘Osimo’.

Euclide desk in black maple and painted metal by Armani/Casa, paired with Profile de l’homme en blanc et bleu, 2020, earthenware on wooden by Maximilien Pellet from Double V Gallery. On desk: Trapezophoros depicting a panther, Roman, 1st-2nd century Advertisement, marble, from Galerie Chenel, and Birds, Eleni Vernadaki,1980s’ chromed brass and earthenware. Flowers by Castor-Fleuriste

In a further composition, Armani Casa’s ‘Rosemond’ desk, in brushed brown ash wood and satin light-weight brass, sits beneath a vortex-like function, in acrylic on jute, by Italian artist Merz. On the desk are 3 busts by Spanish artist Sergio Roger, meticulously formed in antique linen instead than plaster or marble. 

Matrix console in black straw marquetry by Armani/Casa and Brand lamp by Armani/Casa, paired with Parachiffre XXXIII,1975, vinyl paint on paper laid down on canvas, by Jean Dubuffet, from a private collection with the kind authorisation of Sotheby’s Private Product sales, France. On desk: Head of Herakles and Head of Apollo, Roman, 2nd century Advertisement, marble, from Galerie Chenel

‘Whether it is a painting by a dwelling artist or a classical sculpture, I locate in these artefacts the very same travel in direction of the essence, the exact linear taste, the exact thorough awareness,’ states Mr Armani. ‘It is proof that genuine modernity is traditional, and that the classic expresses complete modernity, which is the essence of Armani Casa.’ An eclectic meeting of eras and designs, Artwork & Armani Casa reminds us that, in a digitised planet, there is no substitute for the actual offer.  §